current position：Home>Even the swindler's wool is collected. How cruel are these young people to save money
Even the swindler's wool is collected. How cruel are these young people to save money
2021-08-31 06:13:06 【TechWeb】
Source of the article ： Box lunch Finance （ID：daxiongfan）
author ： Yuni
Second reprint is not acceptable
Collecting wool can also collect business experience , This young people's money saving model is unexpected .
5 He was cheated by telecom in June 14000 After the yuan , Liu lianrely 400 Yuan life 20 God . in the meantime , She pays special attention to all kinds of “ wool ”.
Taote APP Sign in , I can get a few cents a day ; Coupons distributed by liangpin store live online , The second item of some offline Commodities 0 element ; Charge the phone bill with the bank card of the Bank of China , full 30 Yuan reduction 5 element ; Plant fruit trees on Alipay , You can get fruit for free ……
What she doesn't know is , Keep an eye on these promotions , Many more “ Wool catcher ”.
Zhang Fan, a sophomore this year , Senior two began to pay attention to these “ wool ” Activities , Coupons for major brands 、 Consumption vouchers issued by local governments after the epidemic 、 What enterprises put on live broadcast “ Red enveloped rain ”、 The bank's deposit reduction 、APP In the process of promotion “ Head expenses ”, They have become the source of his pocket money . last year , The four months I stayed at home , He depends on “ To save money ”“ Plucking wool ”“ Whoring for nothing ” On the contrary, he made more than 10000 yuan .
After the outbreak , For many people ,“ To save money ” It's no longer just an option , But life just needs .“ Consumption of the drop ”“ Save up money ”“ conduct financial transactions ” It appears more and more frequently on social platforms . On the Douban ,“ Crazy saving group ” There has been a 582279 individual “ Piggy bank ”, That is, there are nearly 60 Million people have had a strong desire to save money .
And in the army of saving money , Many young people , Even the “ Plucking wool ” As a kind of “ alternative ” How to make money . In the past , We all receive coupons with the mentality that we can reduce it a little , Now? , Not only can coupons be cashed out at a discount , The activity group of collecting wool has also become a profitable resource . While saving money , And make money .
For some of them , Anyone who can go “ pull ” Things that are , Can be their “ wool ”. Like , Someone posted a paid recruitment post on Douban , Then , Several netizens who haven't given contact information , Plus the poster . At this time , The poster has become the one being watched “ wool ”.
But after all , Who collected who ？
01、 Liars can pick up wool
“ poverty ” yes “ To save money ” The first driving force of . After being cheated by Telecom , Liu Lian, who doesn't want to borrow money from her parents , a “ Pick the door ” master .
The first step to saving money , Is to cut unnecessary expenses . Lunch was replaced by free meals from home , Social dinners are reduced to no more than twice a month , Buy clothes only for everyday and classic styles , You must buy freight insurance , If it's inappropriate, you must return it .
Of course , These are just routine operations , One of Liu Lian's best ways to save money is , Don't miss even a few cents . such as , One of Liu Lian's major daily expenses is transportation , Overlay Alipay and cloud flash payment , She can often take the subway for free now , You can save more than 100 yuan a month .
besides , Before shopping on the e-commerce platform , Take a look at the microblog first 、 A rush APP Get a few yuan coupon . Buy snacks on Taobao Special Edition , The above products are from the origin 、 Factory delivery , Although the packaging is slightly simple , It tastes good, too . Buy some small daily necessities , You will choose pinduoduo or Alibaba 1688, But we will carefully identify the place of shipment before buying , such as , The down jacket in Pinghu, Zhejiang Province is not bad . These are some cumbersome things to say , But it has become Liu Lian's habit .
Little by little , Liu Lian also found some unexpected receipts —— On various platforms “ wool ”.
“ The three little squirrels 、 Ryohin keikaku shop 、 Snack brands in offline stores such as Baicao are doing live broadcasting , Online coupons can be purchased in offline stores , It's much more cost-effective than usual ; Alipay has consumer gold. , Do some tasks in your spare time every day to get gold coins , You can use it directly when you pay at the store ; Alipay's Barba farm , Watering and planting trees when taking the bus is boring , You can get fruit for free , Now I have received nearly ten boxes of apples ; Tencent micro view video 、 You can get a red envelope for a task , full 0.1 You can withdraw the money if you want , There are many activities during the Chinese New Year , During that time, I made more than 100 yuan ; The bank has regular activities , For example, Everbright Bank has city week 、 City month , You can buy rice for a penny 、 oil 、 Daily necessities such as paper ; Before, the phone charge was full with the Bank of China 30 Yuan reduction 5 element , Although now it has become only minus 3 element , But compared with Alipay WeChat, it can only be reduced by a few cents. , A lot of discounts have been offered .” Although it was not long before the wool was collected , But Liu Lian's preferential rules for many platforms , It's clear .
After the money saving mode is turned on , Liu Lian's life has also ushered in many changes ： Shopping is more practical 、 Cost performance ; After you pay your salary, you will deposit it in the bank regularly , Start learning financial management ; If you have no money, you won't spend so much money . Now? , Her monthly living expenses have been maintained at 1000 Within yuan , Even because they don't order heavy oil takeout anymore , The diet is also more healthy and standardized .
Liu Lian's life has been quite frugal , But for the veteran wool party , She's just “ Money saving world ” The junior player of . Cai Wen, who just graduated from senior three this year , since 2018 After being stunned by the wool collection operation introduced by netizens in , Cai Wen also joined “ Whoring for nothing ” army . The shampoo 、 Snacks 、 drinks 、 napkin , It's only one or two yuan at most , These things can be collected at a very low price .
The means of saving money are not advanced , Mainly through APP Pull new people to download help to get red envelopes 、 Collage activities carried out during the early promotion of applet 、 Merchants send circle of friends collection praise and other activities , You can get an extra favorable price . Even products you can't buy at ordinary times , Specific voucher collection software will also be downloaded , You can deduct a lot after you get the coupons .
When swindlers are rampant , Cai Wen even went with his companions to collect the liar's wool .
Cai Wen found , since this year on , Fraudsters have become active , On the cell phone , We often receive all kinds of SMS for free prizes from our friends . Most people will choose to ignore it , Cai Wen and his companions , select “ The routine ”.“ After receiving the text message , We'll send someone to contact first , The other party usually pulls us into the group 、 Do the task , Tiktok 、 The official account, etc , You can get one yuan 、 two yuan 、 Three yuan red envelopes , After you get the money , They will eventually release various tasks related to gambling , One shot of this , We'll retreat and run away ”.
however , Cai Wen also said frankly , Now the state has stricter supervision on fraud , Now I don't collect Liars' wool much .
“ Early promotion stage with platform , The activity is relatively strong , Invite a trumpet with a large one , You can get a red envelope , The trumpet can get a red envelope after registering .” Although not much money is collected every time , But in a little savings , Cai Wen can save hundreds of yuan in living expenses every month .
at present , Cai Wen's daily necessities are collected through activities on the Internet . In Cai Wen's words ,“ I don't want to spend money on anything , I just want to whore for nothing through activities on the Internet .”
After the outbreak , Like Liu Lian 、 A young man like Cai Wen , Not in the minority . They will always pay attention to all kinds of discount information , Queen's Day 、 Mid Year Celebration 、 Year end clearance 、618、99 Great promotion 、 Festivals of all kinds of e-commerce on double 11 , Even the school season 、 Home decoration Festival and other minority promotional festivals , Remember better than traditional festivals , Just to save money .
On the Douban ,“ Crazy saving group ” There have been nearly 60 Wan's team members ,“ Has consumption been downgraded today ” There are almost 30 Wan's team members . stay “ Don't buy | Anti consumerism ” team , Some netizens spontaneously summarized all kinds of “ Don't buy lists ”, One of the essence paste. , The length of the building combs out the near 20 This is a costly and meaningless consumption behavior .
On social networks ,“ Balance payer ”“ Buy buy buy ”“ Delicate and poor ” Sounds and labels in such markets , Has been “ Consumption of the drop ”“ Make money ”“ Save up money ”“ Non consumerism ” replaced .
Young people , It's on “ Everything can be collected ” New money saving model .
02、 Money saved “ Good business sense ”
Unlike pure wool parties like Cai Wen , Zhang Fan has been able to steadily earn more than 1000 yuan a month on these platforms .
From sophomore year to sophomore year , Zhang Fan is a veteran wool party . In my spare time , Search dog 、 Post Bar search coupon keywords , See the live broadcast recommended in the article 、 Activity Links , If it's live , Scan the code in “ squat ” good , Just wait for the time , Crazy point screen , Grab the red envelope rain in the live broadcast 、 Coupon .
2020 After the outbreak in , There's a big upsurge in live broadcasting , Zhang Fan stayed at home 4 Months , Made a net profit of more than 10000 .
An impressive time , Zhang Fan received a red envelope of more than 500 yuan in a live broadcast .“ Forget whether it's an oil boss or a pig boss who makes cars , During the live broadcast 5 Round or 6 Round red envelope rain ,1.88,8.88,58,88,188 element , The whole process takes time 3 Hours , The studio jammed , The anchor couldn't hear anything clearly , I thought I had missed the red envelope , Try it , Got it .”
In addition to the live broadcast on wechat , Alipay official activities 、 Deduction from bank activities 、 Various types APP Extension , It's all wool . among , In Zhang Fan's opinion ,“ Pull the man's head ” yes “ A windfall ”.“ A new user is given by the tiktok. 30 element , Kwai speed version 、 Taobao Special Edition 、 New oxygen APP They are also big families , Baidu also sent movie tickets .”
For the wool party , Trumpet and active group , Is the key factor . Zhang Fanyou 5 A trumpet , Cai Wenyou 4 individual , Cai Wenyou 5 Activity group , Zhang Fanyou has more than ten . As a student , Their circle is relatively simple , But each microsignal has also focused on hundreds of official account numbers. , among , Most of them were used to collect wool . Activity group , Is the owner of individuals or robots , Collect all kinds of preferential information and distribute it to the group .
Someone opened a small shop in the dormitory by collecting wool
How much wool can you collect , It depends on the quality of activity resources . Free group , It's usually a small activity for a few yuan , A large number of people ; Group with better resources , There will be a charge , Ten yuan a month , Some also charge about 100 yuan a year . During the epidemic , Zhang Fan also set up a charging group , All kinds of resources you see , Forward to the group at the first time , Single charge 10 element , In the group 200 Many people , Made more than 3000 .
A charging group , Month of group name , Representative monthly fee
Full discount 、 Bill voucher 、 Red envelopes 、 consumer coupon , Home appliances 、 Snacks 、 Restaurant , As long as there is a discount , The wool party will collect . at present , Zhang Fan's wool source , Mainly from live broadcast 、 Consumption coupons issued by local governments 、 Coupons for flagship stores 、 Hide coupons , among , Live broadcasting and consumption coupons are the big head .
This will involve another link , Bill collector .“ Small amount of , such as 5 Yuanjingdong E Card voucher ,4 Sell yuan to the collector , Generally in 9 Fold the around , A large amount of , For example, a 1000 yuan home appliance coupon , be 95 collect . Different coupons , The price is different .” Zhang Fan said .
A free group
Sometimes , They will also use some external forces , For example, worship a great God , Learn to design a program that can always point red envelopes , etc. .
Collecting wool is not without risk , Zhang Fan heard , Someone who collected coupons was reported and arrested , There is also a leader of the wool flock , Circled more than 200000 and ran away .
Although the wool has been collected for a long time , Zhang Fan's college tuition and living expenses do not need to be paid by his parents , But it takes a lot of time on the phone , Zhang Fan feels himself “ Lazy ”,“ Used to a life where you can make money lying down .”
In Liu Lian's words ,“ In many interests , Someone paid for it , Harvested traffic , Someone reaped money , It took time .”
03、 From brushing bills to collecting wool
Collecting wool became a business , It also forms a huge flow depression .
Now , On major social platforms , You can see many bloggers who teach young people to save money . Search wool collection introduction , There can be all kinds of money saving teaching . When did the wool gathering become so hot ？
The wool party business is not new , It first came from “ Brush the single ” Evolved .
Generally speaking , At Taobao 、 Tmall 、 Jingdong and other e-commerce platforms , Sales and praise , It is the main reference for users to shop . therefore , Bill brushing has become an industrial chain . In the past , The way many stores take , Ask the Navy for help . However, e-commerce platforms are increasingly cracking down on bill swiping , Once found , The shop number and the bill reader's number will be sealed . therefore , The other is low cost 、 Fast and safe promotion methods have emerged .
The industry calls it “ Amoy ”. Its core model , Is to use a product with preferential price , To offset sales and praise . The cost of this model , It's not higher than the Navy brush .
“ The shopkeeper doesn't make money from the people who collect wool , They are even willing to cry at a loss . The purpose of the store , It was after the wave of people who collected wool brought up the sales , Make the next wave of people's money . And users attracted by Taoke , It's all true .” Some people in the industry have pointed out that .
Shopkeeper , In this way , Low cost converged traffic . consumer , You can buy good bargains . Seemingly win-win business , But there are bigger winners , Promoters .
such as , Ali has Taobao Alliance , Jingdong also has jingpick customers , Responsible for marketing promotion . The store will sign with these alliances , Set Commission 、 Return proportion , Since then, someone has helped promote it .
According to industry insiders , Generally speaking , The alliance will charge the store 20% Commission , The rest 80% Divided by promoters . in other words , The bulk of the Commission , Will fall into the pockets of promoters , Promoters can be groups or individuals . If the promotion is enthusiastic , Individual tweeters also earn a lot of money .
To increase user stickiness , They often lead shopping users to join APP, Gather wool together . Over the past few years , There are many specialized in the market APP, Bring together all major e-commerce platforms . Peanut diary 、 Money saving Express 、 The High Commission 、 Sesame whale selection 、 Online shopping Alliance 、 A rush 、 save , All in this list . In these Taoke APP in , There are all kinds of products from tmall 、 JD.COM 、 Juhuasuan 、 A lot of spelling 、 Hungry wool goods , The prices of many commodities are more than 20% cheaper than those on the market .
This kind of APP It's addictive , The viscosity is also very high . It is often used “ Pull the man's head ” The way of promotion .
This model was first developed from 2013、2014 Year begins , In recent years , Found by more and more people , One of the core reasons behind , Is the economic downturn , Many people are beginning to be short of money . And after COVID-19 , Young people have joined the wool army , It should have injected strong purchasing power into the business again .
But according to Zhang Fan and Cai Wen , It's not so easy to collect wool now ,“ The main people who once entered were Xiaobai , Receive coupons , But now it is obvious that there are many professionals 、 The team is doing , Professional wool party ”. Besides , Social platforms such as wechat are more strictly regulated , They also lost a lot of positions .
Now , All kinds of enterprises 、 Platforms have also grasped this hidden danger “ To save money ” Traffic password in . Open a APP, Pull new users to receive red envelopes 、 Sign in for prizes 、 Share friend benefits , Reward for watching video , It became a one-off action .
The flow dividend is being lost , If users have new requirements , A new flow depression will slowly form . But when the promotion gradually tends to be homogeneous , Attract users only by various promotion strategies , It may not attract more and more intelligent target users , Can only attract a group of wool parties .
（ The characters in this article are pseudonyms ）
author[TechWeb],Please bring the original link to reprint, thank you.
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