current position:Home>On writing: Ten creative methods of dismantling popular titles

On writing: Ten creative methods of dismantling popular titles

2022-02-03 18:54:45 Cool sunset

Half of the questions are good , A well titled article directly determines the opening rate of readers .


 About writing : Ten creative methods of dismantling popular titles

Hot title

Today, I'd like to talk to you about ten creative methods of dismantling popular titles .

[ The sun ] Method 1 : Chase hot spots in the title

Hot spots have their own traffic , It's easier to become a popular title .

such as :

《 Wuhan closed the city 7 God , Zhongnanshan cried : In this world , There's no hero 》

《 Li Ziqi is popular all over the world ! CCTV 、 People's daily likes it : Really tough guy , Never rush to succeed 》

《64 Year old Chen Daoming became popular again : The greatest goodness of human nature , It's empathy 》

The general pattern of this title : Hot events + Personal view , Let readers know what this article is about

[ Touch the fist ] Bear in mind : Don't blindly bring hot spots , Hot spots must have something to do with writing . If it really doesn't matter , Don't be a hot spot .

[ The sun ] Method 2 : With numbers in the title

Adding numbers to the title is a common way to get the title , Because the presence of numbers in Chinese characters can arouse readers' interest .

such as :

《 Smart kids do it 7 thing , Look at some of your family ?》

《 Homestead 20 God , quarrel 19 God : Viruses , It's testing 8000 The marriage of ten thousand people 》

《 Beijing , Yes 2000 Ten thousand people are pretending to live 》

Another example , Use numbers to highlight details , How do you feel the difference between the following two titles :

《1995 How strong is the Oscar in , Five magic pieces duel , Every one is super 9.0 branch 》

《 The strongest Oscar in history , Every movie is a magic movie 》

In fact, these two titles express the same meaning , But obviously the first title is more attractive .

[ Touch the fist ] Bear in mind :1. What do you want to express in numbers ?2. The exact number , such as 108 Don't say 100 many .3. Talk about numbers .

[ The sun ] Method 3 : Use comparative writing in the title

Contrast can be antonym , It can be different groups , It can also be from different angles , Mainly in the way of comparison , Form a strong contrast , Arouse readers' interest .

such as :

《 Baoqiang Wang , Your income is over 100 million , Why let my brother set up a stall ?》

《 The teacher is on his knees , I can't teach standing students 》

《 Alipay annual bill : People who spend a thousand and dare to spend a hundred thousand , What's different 》

《 Changing yourself is God , It's insane to change people 》

《 If you are good enough to have no reservation , The other side dares to be unbridled 》

[ The sun ] Method four : Set suspense , Arouse the curiosity of readers -- Know the body

Everyone has a curiosity mentality , Reading articles is the same . There are many ways to set suspense , For example, Zhihu body ( What about? ? how 》)

such as :

《 Ten years of self-discipline , What kind of experience ?》

《2 I was admitted to the doctor's degree in three months , How did I do it 》

《 Zhan Qingyun : A girl who has been deeply loved , How good is it 》

《 Those mothers who don't accompany their children to do their homework , What happened later 》

[ The sun ] Method five : With the help of celebrity effect

With the power of celebrities , Post gold for your articles . The article will not fully describe celebrities , Most of them are just a simple mention , The point is to write your own stories and opinions .

such as :

《 Qiang Dong Liu : I observe 26 It's only a few years since I found out that , Everyone who wins a thousand miles has this 5 A trait 》

《 Yu guangzhong : Get rid of it regularly 4 things , Your life is more advanced 》

[ Touch the fist ] Bear in mind : The description of the characters is simple , Avoid writing biographies

[ The sun ] Methods six : Use storytelling to write titles

This is a way of concentrating the energy of the story , In the title , Let the reader read the title , Curious about the story , Then start writing articles

such as :

《 From stalls to 10 Donate in 800 ten thousand ,20 She was written into the textbook at the age of 20 , It's warm 400 Wan Han men's children 》

《 Away from your lover 17 year , Fly every year 13000 I'll meet you two kilometers away , But he left after his lover had a baby ! This “ unfaithful lover ” I'm crying all over the world !》

[ The sun ] Methods seven : Emotional resonance

One is to use the reader's empathy or joy 、 sad 、 Angry emotions , To poke the reader's power on , Arouse the resonance of readers

such as :

《 Second birth mother 35 Compared with the past year, the circle of friends has exploded : Parents in , We are always children 》

[ Touch the fist ] Bear in mind : Don't use emotional methods to arouse readers' appetite , Need to be measured . If you're worried that you can't handle it well , You can choose to write other conventional styles .

Methods eight : Provide benefits to readers in the title ( Welfare is stuck )

Simply put, it is to provide benefits to readers , For example, his hand painting is very powerful 、 Baking is very powerful , Can share their professional knowledge

such as :

《 English resources Alibaba is listening to , You can get it free of charge 》

《 This year I earned by reading 10 Ten thousand pieces , These methods are shared with you 》

[ The sun ] Methods nine : With negative words in the title

Tell from the opposite side of something that is not common , Arouse readers' interest .

such as :

《 Han Hong was reported , Everything was expected 》

《 Annual heart piercing video : You've had a bad time , It's not about money 》

[ The sun ] Methods 10 : Use... In the title “ best ” Words like

This is more common , Especially when there are books 、 Reading ten o 'clock 、 Insight, etc , This kind of title appears very often . Many people pursue perfection , At the sight of “ most ” The word can't help opening !

such as :

《 To the parents : Postpone the start of school , You are the best teacher 》

《 The best family education , It's my father who can accompany , Mother is in a good mood 》

《 A person's top accomplishment , It's nice 》


today , Have you learned ?

copyright notice
author[Cool sunset],Please bring the original link to reprint, thank you.
https://en.fheadline.com/2022/02/202202031854401162.html

Random recommended