current position：Home>Analysis of China's MCN market trend: it is expected that the scale will exceed 50 billion yuan in 2023
Analysis of China's MCN market trend: it is expected that the scale will exceed 50 billion yuan in 2023
2022-05-07 19:05:54【Station master number】
In recent years, China MCN The market is expanding rapidly ,2020 In, the epidemic brought along the economy on the line ,MCN The market size has exceeded 200 One hundred million yuan ,2021 The scale of the market is more than 330 One hundred million yuan . AI media consulting analysts think , The rise of the emerging online Red economy represented by live e-commerce , send MCN The service demand of institutions continues to grow .
China MCN Market size analysis
AI media consulting data display , In recent years, China MCN The market is expanding rapidly ,2021 The market scale has exceeded 330 One hundred million yuan , expect 2023 The year will exceed 500 One hundred million yuan . AI media consulting analysts think , The rise of the emerging online Red economy represented by live e-commerce , send MCN The service demand of institutions continues to grow .
China MCN Analysis of industry investment and financing
AI media consulting data display ,2020 In China MCN The investment and financing amount of the industry is 18.88 Billion yuan and the amount of investment and financing is 32 home . AI media consulting analysts think , With the rapid outbreak of e-commerce live broadcasting industry , And the rapid development of short video ,MCN Institutions speed up their own capitalization process and enterprise strategy upgrading , Form a diversified business model .
China's short video and live user portrait analysis
AI media consulting data display , Short video and live users are mainly women （55.8%）, More than 80% of short video and live broadcast users are aged 40 Under the age of . AI media consulting analysts think , With the continuous growth of short video and live broadcast industry , The content is constantly enriched , Attract the attention of more young groups .
China MCN Analysis of the number of institutions
AI media consulting data display ,2021 In China MCN The number of institutions exceeds 3 Thousands of families , expect 2022 year MCN The number of institutions exceeds 4 Thousands of families . AI media consulting analysts think , The rise of online Red economy has attracted more MCN Institutions enter , With the increasing number of industry institutions , Promote the standardization of the industry 、 Development in the direction of standardization .
future , With VR、CG And so on , The commercial value of virtual idols is constantly being excavated , Virtual idol anchor can help MCN Institutions further unleash their potential , This will not only further enrich MCN The liquidation mode of the institution , Will also promote MCN The organization continues to develop towards more refinement and diversified operation modes .
author[Station master number],Please bring the original link to reprint, thank you.
The sidebar is recommended
- When "funny girl" becomes a career
- 21 animation companies, 5 with revenues of more than 100 million and 15 with revenues of more than 10 million
- Five oligarchs "separatist" chip design
- Mercedes Benz will start selling L3 level auto drive system
- Musk "painted a big cake" for Twitter: the revenue increased fourfold in seven years, and the user scale exceeded 900 million
- When the reservoir is opened, the "water group" of it home receives guests!
- PC parts manufacturers: during the period of epidemic control in China, customer orders will not decrease, but they cannot be fulfilled normally
- IC insights: Global Semiconductor R & D expenditure will continue to grow by 9% in 2022, breaking the record again
- After half an hour, I don't want to go to department stores to buy beauty makeup. The reason is not just the price
- From what aspects can OA system help enterprises?
guess what you like
Be able to write and carry e-books. New products can be big or small
How much money has Shen NANPENG made from meituan in the past five years?
Which video editing software is easy to use on the computer
No matter how many computers you have, you are reluctant to uninstall the three high-quality software. It is recommended to collect and use them
Pure bookkeeping app v3 5.0 Google play is purely ad free lightweight billing software
What are the translation tools and software? Only these are recommended
The list of major projects in Shenzhen in 2022 was announced, and two major projects of SMIC were listed
Webcast license revoked
CEO of dragnet: the Internet dividend has reached the top. It's spoiled that employees in large factories are laid off and paid high salaries
The loss of $183 million a day this year is one of the worst losses in hedge fund history, and the famous Tiger Fund has fallen?
- Foreign venture capital news | food technology start-up "mooji meats" raised a new round of US $3 million to produce artificial meat using 3D printing technology
- The value of crayfish plummeted, and the wholesale price of a kilogram was less than 20 yuan
- Jining development training program
- Which major does the lawyer's personal IP build Tiktok short video company in Hubei
- Which is the major of Tiktok short video operation company in the sports industry
- Fitness center Xi'an Tiktok short video shooting operation company which is the major
- Netease cloud music officially released the k-song app "music street" and invested 200 million to support music stars
- Jimi h3s experience: a private theater you can enjoy at home
- Which is the major of Tiktok short video production company in Tianjin?
- 5g "cloud" life
- What if the win11 store cannot load the page?
- Last night, it ushered in the largest IPO of US stock medical this year, which fell on the ophthalmology track
- Is it good to belittle yourself?
- Krypton evening news tiktok has obtained the anti fraud certification of tag, an advertising self regulatory organization; Peter, chief financial officer of BMW Group: China will maintain the world's largest new energy vehicle market in the next few years
- Singles exclusive benefits 360 search unveils the mystery of "black Valentine's Day"
- 5g RF manufacturer Fuman micro: at present, the company's wafer capacity is still in short supply
- China Telecom's "SIM digital ID card" was officially launched
- Lixun precision: East China factory is now in the process of orderly resumption of work and production
- 13 years of Alibaba e-commerce: Zhang Yong's merits and demerits
- Authoritative express ｜ new quantum computing software released an important step in the combination of domestic quantum computing software and hardware
- Apple's first retail store in Japan will be dismantled by the end of 2022
- Sell spoiled overnight fruits. This is the "more delicious fruit" that Baiguoyuan wants to make?
- Musk set three fires on Twitter's "cigarette butt"
- Samsung will provide dish with 5g network equipment and other telecommunications equipment, with an estimated amount of more than 1 trillion won
- Acer: the problem of short and long materials has changed from a shortage of semiconductors to "factories can't start"
- Wechat: the official account needs to provide relevant qualification certificates for overseas recruitment. If it is not provided within 7 days, it will be directly sealed
- Apple has officially integrated icloud "manuscript and data" service into icloud cloud disk
- Jia Yueting's microblog IP territory shows that Beijing netizens say "President Jia has returned home"
- Tiktok has recently disposed 1750 videos showing off wealth in violation of regulations, such as placing and decorating RMB
- Kwai live broadcast launches intermodal plan 3.0 intermodal training high potential and high-quality anchor
- Iphone14 family photo exposure no mini version
- In January, when the powder rises 40W, @ you can't eat enough and become a new top stream of little red books?
- The most practical introduction to the middle stage
- Teach you how to use your mobile phone to remotely control another mobile phone or computer. Only one software is needed
- Installation of a fast threshold stone master asked for 200 yuan. The owner thought the price was too expensive, so he did it himself!
- Chen Zhiwu: family business will be replaced
- Shanghai auto enterprises resume work: the workers have returned to the production line after leaving the shelter
- How to create your own encyclopedia in Baidu and the skills of doing Encyclopedia
- Football field on the cliff "New Year gift" from moto, Tibet
- The second echelon is the banner of anti growth. What enlightenment will the sales of new energy vehicles bring in April?